Mobile self-checkout: more than just paying at the shelf

If retailers use electronic shelf labels, i.e. digital price tags, they can enable customers to pay directly at the shelf. Using a smartphone, the customer registeres the item in the store via Near Field Communication (NFC) or QR code, using the electronic shelf label.

The shopper can then pay for the item directly or park it in the shopping cart and pay at any later time, regardless of where in the store the customer is located. This distinguishes the system from conventional stationary self-checkout systems. Thanks to the payment solution integrated into the app for Apple and Android devices, there is no need to check products in and out or pay at the checkout, including long queues, which often lead to customers abandoning their purchases, especially for small purchases. Common payment methods such as credit card and SEPA direct debit are available, as well as mobile payment solutions such as Paypal, Apple Pay or Google Pay. The customer receives the receipt digitally, which saves paper and protects the environment.

With the self-scanning solution and mobile payment at the POS, you can bring the advantages of e-commerce to stationary retail. The Shopreme checkout system goes far beyond conventional mobile payment apps. This is because the anonymized user data is used to provide customers with personal recommendations. These are based on the products in the shopping cart, shopping lists created by the customer and consumables already purchased that may need to be replenished. The mobile self-checkout with Scan & Go payment system therefore enables up-selling and cross-selling, just like in online retail. In addition, discount promotions can be easily integrated into the app, which the customer can redeem directly during the payment process. This also applies to existing customer loyalty programs such as collecting loyalty points via the app.

The Scan & Go self-checkout app not only offers contactless payment, but also prevents your customers from searching for product information on the Internet and possibly coming across cheaper competitor prices. Use the interface to offer product descriptions directly and integrate additional multimedia content. In this way, you can offer your customers an optimal digital shopping advisor without having to increase personnel resources. Quite the opposite, in fact: With mobile self-checkout (mobile self-service checkout), you not only save time for customers, but also for your staff at the POS. This leaves more time for customer advice.

Strengthen your customer loyalty in the long term! In the Checkout Assistant, the mobile management software for your staff, your employees can track live how many customers are currently using your mobile payment app on their smartphone or other end devices. The overview also shows all recent in-store purchases. This simplifies the outgoing check, which can be carried out for every customer or for selected customers. Thanks to the intelligent Smart Suggestion algorithm, regular customers are checked less frequently, while risk groups are checked more often.

With Scan & Go, the mobile payment provider Shopreme offers a flexible solution for a wide range of retail applications. The application is optimized for use with NFC-enabled smartphones, but also works perfectly via the camera function of mobile devices. As a provider, you have the option of customizing the smartphone app to your corporate design. The app can be downloaded via the App Store for Apple iOS and via Google Play for Android phones. The app is also available as a web client, which can be opened directly in the customer's smartphone without installation and used for shopping. Only a one-off registration is required to use the mobile self-scanning system.